Charlotte Welcomes New Dining and Entertainment Hub
Charlotte, North Carolina, is witnessing the transformation of Ballantyne into a vibrant community space known as The Bowl. This new area, which includes restaurants, retail shops, and a generous park, aims to provide a lively atmosphere for locals and visitors alike. On a bustling Saturday evening last summer, the family-friendly attractions had crowds flocking in, eager to explore the offerings before heading to dinner.
What is The Bowl?
The Bowl at Ballantyne features several attractions, including a 6-acre park, an amphitheater dubbed The Amp, and access to the Lower McAlpine Greenway. The initiative is part of a broader effort known as Ballantyne Reimagined, which aims to create an urban village within a suburban setting. The project includes a collection of restaurants, local shops, and entertainment options designed to invite foot traffic and foster community engagement.
Where is The Bowl Located?
Situated within the Ballantyne Corporate Park, the new development occupies a space that previously housed a golf course. Northwood Investors, who acquired the corporate park for $1.2 billion in 2017, began the initiative to revamp this area into a more walkable urban destination.
When did the transformation begin?
The transformation began in 2017, driven by the vision to evolve Ballantyne from a traditional office park into a lively community space filled with diverse shopping and dining experiences. Over the past several years, infrastructure has been added, resulting in custom-designed structures that boast unique façades.
Why is Area Development Significant?
The development is significant for a number of reasons. With about 17,000 people passing through daily, the company recognized the need for vibrant amenities that mirror urban environments. The greenway extension will enhance walkability, encouraging residents and visitors to fully experience the newly created space. Ward Kampf, president of Northwood Retail, mentioned that “a 20- to 30-year approach” is needed for The Bowl to evolve into a true city.
Community Involvement and Local Flavor
Engagement with local artists and businesses has been a priority in developing The Bowl. Innovative public art installations, including murals and sculptures by local talents, have been introduced to beautify the area and create a sense of identity. According to Northwood’s marketing vice president, Christina Thigpen, “Restaurants and retail were the missing ingredients.”
The collaborative effort aims to balance the presence of national chains with local favorites. Popular spot Bossy Beulah’s and other eateries not only enrich the culinary landscape but also provide a distinct charm that resonates with the community.
A Growing Sense of Place
The Bowl is designed as a walkable environment, promoting social interaction while maintaining its unique character. Although the area feels new, it is set to establish its personality over time. This approach is evidenced by the separate buildings and diverse design elements integrated to avoid a uniform look.
The ongoing construction is expected to conclude soon, and anticipation among residents and visitors is palpable. As the final pieces fall into place, The Bowl promises to evolve into a community hub that successfully merges Charlotte’s urban energy with its suburban roots.
