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Sponsor Our ArticlesFurniture Marketing Group (FMG) partners with Intiaro to transform furniture retail through innovative 3D visualization and product configuration solutions. This collaboration will enhance customer engagement, increase sales by 30%, and speed up market solutions for FMG members. The partnership will be showcased at the FMG Symposium in January 2025, promising a dynamic shift in furniture sales strategies.
In a move that’s sparking excitement across the furniture retail landscape, Furniture Marketing Group (FMG) has just partnered up with Intiaro, a cutting-edge provider of 3D visualization and product configuration solutions. This collaboration is set to reshape how FMG’s extensive network of over 100 members, which includes more than 1,000 independently owned retail stores, engages with customers and sells furniture.
So, why all the excitement, you ask? Well, this partnership promises some pretty impressive tools that are specifically designed to enhance the shopping experience. With Intiaro’s technology in their corner, FMG members will have access to various resources, including 3D visualization, product configuration, content distribution, and even generative augmented reality. This means that customers will be able to see their potential purchases in life-like detail, with the ability to experiment with different materials and configurations right before their eyes!
FMG members can look forward to a significant boost in their sales, too. It’s estimated that they can expect a staggering 30% increase in sales values by utilizing 3D visualization for showcasing premium fabrics and product configurations. That’s a remarkable jump that could mean big things for those retailers!
But that’s not all! The collaboration is also set to bring remarkable efficiency to getting new product visuals out into the world. With Intiaro’s innovative solutions, FMG members can anticipate a nine-fold faster speed to market when it comes to launching new visual content. In an industry where trends can shift at the snap of a finger, this could be a game-changer.
Intiaro isn’t new to the game either. They have an impressive history of collaborating with big names in the furniture world, including brands like Ethan Allen and American Leather. This further underscores the level of expertise and innovation they bring to the table.
For those eager to learn more about what FMG and Intiaro have in store, their offerings will be showcased at the upcoming FMG Symposium at Resorts World in Las Vegas, taking place in January 2025. This event promises to be an exciting opportunity for FMG members to dive deeper into the partnership and understand how these new tools can be employed in their retail strategies.
Jerry Baer, president of FMG, shared his enthusiasm for the new partnership, stating that he feels a great sense of pride in joining forces with a company that truly understands the needs of retailers. He emphasized that Intiaro’s innovative solutions will undoubtedly support FMG members in engaging customers more effectively. Meanwhile, Michal Stachowski, Intiaro’s chief commercial officer and co-founder, expressed his commitment to empowering FMG members with advanced 3D capabilities that allow for infinite product visualizations. It’s an exciting time for those in the furniture business, as the tools available to them will enhance how they present their offerings.
As we eagerly anticipate January 2025, it’s clear that furniture retailers are on the precipice of a transformation. With the assistance of new technologies, FMG members are sure to elevate customer engagement and sales strategies, paving the way for a more dynamic and interactive shopping experience. Stay tuned — the furniture retail world is about to get a whole lot more exciting!
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