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A Devastating Fire Engulfs Surefire Neighborhood Market in Rock Hill

Supermarket on fire


A Devastating Fire Engulfs Surefire Neighborhood Market in Rock Hill

A once bustling hub of activity in Rock Hill, the Surefire Neighborhood Market, faced a devastating incident over the weekend. A fire ravaged the beloved local convenience store that had risen as a beacon of hope in one of Rock Hill’s food deserts. The blaze, which erupted early on Sunday morning, 14th of July, caused an estimated $75,000 in damages.

Weekend Fire Cripples The Market

The Rock Hill Fire Department was alerted of a fire at the market around 12:30 am on July 14. The firefighters rushed to the scene at 702 Ogden Road in Rock Hill’s Sunset Park area. Upon arrival, they found that the kitchen was at the heart of the inferno. Fortunately, no one was inside the store at the time of the incident.

The morning after the devastating event, smoke was still billowing from the charred remains of the store, complicating attempts to assess the scale of the damage. According to the store owners, Surefire Neighborhood Market would remain closed until further notice.

Humanitarian Effort Stricken

The owners of Surefire Market, brothers Joel Lutuangu, Edric Lutuangu, and Magloire Lubika have been actively addressing the issue of ‘food deserts’ in their community. In this location, where the nearest grocery store is 1.5 miles away, Surefire Market acted as a lifeline for nearly 20 percent of residents who don’t own a car.

These resolute brothers transformed a standard convenience store, inherited from their immigrant parents, into a robust offering of fresh produce. Their mission was to fight against the tide of food insecurity, which affects nearly one in 10 residents in South Carolina. The brothers stocked an array of fruits and vegetables, with everything from potatoes to oranges and even sold-out plums.

The Impact on the Community

The fire at Surefire Market isn’t simply a commercial loss. It’s a severe setback for the entire community of Sunset Park. This is especially felt by families who can’t afford transportation to distant grocery stores or older individuals who can’t make the trek. The detrimental effects of this incident ripple through the community, sharpening the already existing issues of accessibility to healthy food.

As an integral part of the community, the Surefire brothers are already considering the possibility of rebuilding and expanding the store. This situation emphasizes their resilience and unyielding commitment to the community, even in the face of such adversity.

Resilience in Action: Future Plans for Surefire Neighborhood Market

As the owners, employees, and loyal customers await a thorough investigation into the cause of the fire, the Surefire Neighborhood Market will focus on recovery and operational continuity. The brothers are considering expanding their Surefire Mobile food truck operations and fans of the market and food truck can contribute to recovery efforts through their website.

This unexpected incident shines a light on the critical role of local businesses in maintaining community sustainable and robust systems against food insecurity. With community support and the resilient spirit of the Surefire brothers, one can hope for a swift recovery and reopening of Surefire Neighborhood Market.



HERE Rock Hill
Author: HERE Rock Hill

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